Ignite2X - Innovative Full-Service Brand Marketing Agency
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a full-service agency driven by passion.
disruptive… insightful… brave…
embrace what’s possible

At Ignite2X, we embrace your vision and make it reality. We bring experience, expertise, creativity and a powerful strategic process to your business. We’re a team of marketing experts with a track record of turning brands into household names.

our insights

10 Trends Expected to Shape Social Media in 2024

10 Trends Expected to Shape Social Media in 2024

As we reflect back on 2023, it becomes readily apparent that we endured yet another year of fast-paced, amazing transformations across the social media landscape, including: Twitter was officially rebranded as X TikTok drove Gen Xers and proved it was not only for...

Nurturing the Roots of our Nation

Nurturing the Roots of our Nation

With Thanksgiving on the horizon and National Farmer’s Day having just passed by, it is only appropriate that we come together to honor the hardworking men and women who toil tirelessly to provide us with the most fundamental necessity of life - food. Farmers are the...

Elevate Pet Brand Success with Point-of-Sale Marketing

Elevate Pet Brand Success with Point-of-Sale Marketing

In the fiercely competitive world of pet marketing, it’s crucial for brands to stand out and leave a lasting impression on potential customers. One highly effective way for pet brands to engage and connect with shoppers at store level is through strategic use of...

our approach

turning good into great with a customized approach

Homework: Intelligence Gathering

Knowledge is power, and we do our homework to ensure that we understand the macro and micro issues affecting the industry, the category, the competition and all sales channels. And we find out everything we can about the consumer – demographics, lifestyle, media habits, purchase behavior and the emotional triggers that inspire and motivate them to take action.

Thinking: Insights, Strategy & Planning

Think about it. That’s what we do next. We take the time to think through all of the research findings and surface insights and understand what they mean for our client. We determine what is actionable, what is doable, and what is the best way to achieve our goals. This learning informs our strategy and the marketing plan.

Doing: Activation

Where the rubber hits the road. Whether we are going to market with a new product, repositioning a brand or executing a sales-building campaign, we implement the plan using the most effective tactics, whatever those might be. We’re media agnostic and hands-on, and we use a mix of media and a variety of marketing elements to effectively deliver results.

Doing it Better: Measurement & Learning

Always be learning. We assess how things are going during each campaign, to make adjustments as needed, and complete a thorough post-campaign analysis to identify which elements were most successful. This learning is used to develop best practices to apply moving forward.